Orange Open Trade

Open Trade is a revolutionary, innovative, touch screen multimedia, communications system. This next generation platform is more than just a turret; it provides perfect communication channels that converge at a single point for information and conversations, seamlessly integrating voice, video, email, instant messaging and web-based applications.

Dedicated as the people who use it
Time is short, but you are busier than ever. Open Trade gives you complete focus on all your tasks, helping you rise to the challenge of today’s trading environment. Its innovative but proven technology provides a secure foundation for rapid communications in financial trading.

Designed for the future
From the financial markets, to the technology that drives our everyday lives, the world is changing beyond recognition. Open Trade was designed for this era of flexible communications. It integrates seamlessly with all common channels including instant messaging, video conferencing and any web-based application. The Open Trade network architecture also redefines desktop trading communication by placing computational power at the heart of each machine.

Critical mass
Even though Open Trade’s innovative design is completely different from anything you’ve seen before, it builds on Orange Business Services – Trading Solutions’ trustworthy trading technology used by the biggest names in financial trading and thousands of their employees. It’s extremely compact, but still packs a powerful punch.

Cutting edge design
Open Trade takes the best of the latest touch screen technologies, hot buttons and fast dials and adapts them to the exact needs of the trading floor. It puts traders at the centre of the end-user experience, enabling them to manage all communications at a glance and reach the contacts that they need in the blink of an eye.

Many voices, a single focus
Open Trade‘s touch screen interface offers rapid access to electronic applications and enables end-users to manage up to 30 simultaneous conversations and host conferences. Precision performance: today and tomorrow Open Trade’s design focuses on the challenges of today. But while it offers unprecedented system security and resilience, the use of cutting edge technologies makes Open Trade extremely easy to use. Above all, its flexible design will enable it to evolve and integrate new communications channels as they become available.

Seamless conversations
With Open Trade you can switch seamlessly from one communication channel to another. If you are using instant messaging and you decide you want to speak to your colleague directly, just click an icon and the conversation immediately shifts to your handset.

Presence management
Open Trade gives you and your colleagues a single identity by confirming your status. Instead of working from a list of email addresses, multiple phone numbers and more, you simply click on the name of your contact and Open Trade tells you if they are available and the best channel to reach them.

Automatic message routing
Open Trade will automatically direct the caller to the most appropriate channel. Log off of your office network, and a call goes through to your mobile or another line, without the need to set up manual call forwarding. This flexible and intuitive approach to unified communications makes Open Trade highly suitable for trading rooms. In addition, it reflects the industry’s shift towards instruments and supports traders in this modern, fast-moving environment.

Orange Open Trade Demo